WooCommerce itself is free and its extensions are more affordable than other platforms. But when compared to Magento, three stand out: There are a lot of reasons why WooCommerce leads the pack when it comes to e-commerce. But at the same time, it’s also used by larger businesses like Singer, Weber, and Airstream Supply Company – check out more examples here. On the smaller end, a lot of startups and solopreneurs use WooCommerce. WooCommerce is used by stores of all sizes. Like WordPress, WooCommerce is the most popular way to make an e-commerce store by a good margin, powering 28% of e-commerce stores in BuiltWith’s Top 1 Million. Instead, it’s a plugin for the popular WordPress software, which is used by over 41% of all the websites on the Internet (including the one you’re ready right now).Įssentially, WordPress provides the base for your site and then WooCommerce adds the e-commerce functionality. WooCommerce is not a standalone e-commerce tool. WooCommerce comparison, we’ll dig into these two platforms to help you make the best decision for your situation. But at the same time, there are a lot of important differences, so you’ll want to make sure that you choose the right platform for your store. Unlike Shopify, both WooCommerce and Magento are open-source platforms, so they share some similarities in that respect. Magento sits in third place, powering 9% of stores (while Shopify is in second place with 19% market share). According to BuiltWith, WooCommerce is the overall most popular e-commerce tool, powering 28% of stores in the BuiltWith Top 1 Million. Out of all those tools, however, WooCommerce and Magento are amongst the most popular. You may be interested to know, then, that in 2021 it is expected that the number of online shoppers will increase to 2.14 billion - a whopping 77% increase in just five years!īecause of this growth, there is a subsequent growth in the need and the use of good e-commerce platforms. Statistical data provides us with ample information and allows us to stay ahead of the competition.
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